Services

Alpha Squared offers a number of CFO services designed to be custom tailored to the needs of each client.  We don’t believe in a “one size fits all” model.  As we begin the “Discovery” part of a new client relationship, we assess what areas are of the highest concern with the most impact and how we can prioritize a set of solutions to help provide the client with the best value and most sustainable results over time.
Some examples of our services are included in the chart below.

Overall, a good fractional CFO should be seen as a strategic partner to the executive leadership team and the Board. 

Several examples of the CFO value proposition are highlighted.  Not all of these skills may be needed at once but a powerful fractional CFO will access their swiss army knife toolkit to address any financial challenges in order to drive value and progress.

A Few Benefits of Investing in an Alpha Squared Fractional CFO
  • Strengthen company’s financial capabilities at fraction of the cost of a full time CFO
  • Become much more “forward looking” and improve the ability to make better business decisions using data and analytical insights
  • Leverage years of financial experience with different companies and best practices
  • Proactively structure the company for controlled growth
  • Evaluate growth scenarios with data based decisioning
  • “Peace of mind” for CEO
  • Allow management team to focus on their areas of expertise
  • “GoTo” person for all things financial
An Alpha Squared Fractional CFO can help answer critical questions
  • Where do I make/lose $ ?  Which clients?  Which product lines? 
  • What does my cash / liquidity runway look like and what should I do?
  • What are the risks that I am not seeing?
  • Are we “on target”?  What should we focus on to improve?
  • What is the estimated value of the company now and in the future?
  • How much $ can I take out comfortably?
  • What investments should I make in people and resources and how to think about ROI?
  • How and when should I raise capital?
  • How can I most effectively communicate financials with investors or my Board?
Examples of a Alpha Squared Fractional CFO Delivering Value
  • Built a new business model for a music school to evaluate options during Covid leading to a strategic on-line pivot and improved profitability
  • Developed a multi-year, complex, financial business plan and KPI’s for a health-care tech company – presented to board and investors resulting in a successful capital raise
  • Designed and implemented an automated tool for key metrics – allowing business owners to get deeper insights into performance and identify opportunities
  • Transformed a standard P&L for a B2C business into a product profitability indicator – allowing the business owner to invest in products with a clear understanding of margin impacts
  • Analyzed workforce costs, cash flow and related revenues for a health care provider to empower owner to confidently invest in new roles
  • Assessed financial capabilities for a digital marketing company enabling owner to make data driven decisions on where to invest resources
Path to Success in a Typical CFO Advisory Engagement
  • Initial discussions between business owner and CFO Advisor to determine fit
  • Discovery – Financial capabilities review with assessment and recommendations
  • Detailed Analysis of balance sheet, income statement & cash flow
  • Monthly forward looking financial review with business owner & team
  • Detailed budget build – typically 3 year plan with analytics / scenarios
  • Quarterly Re-Forecast
  • KPI’s / Metrics development & automation
  • Resource planning with tracking capability
  • Product Profitability Analysis
  • Sales Pipeline Revenue Projections / Tracking

Client Testimonial

Morgan McLintic, CEO, Firebrand

Andy stepped in as our Fractional CFO - helping us build our finance function to include financial planning, forecasting, budgeting, and reporting. As a consultancy, he helped us with our capacity planning and service pricing which are core to running a profitable agency. Andy joined our weekly management calls, attended our in-person events and really took the time not just to understand the business but to know the people. He even wore our merch! This was no arms-length engagement, he was a core member of our team - we felt that level of support, and it was reflected in the counsel he could give us.

If you are looking for someone with deep financial operations understanding combined with in-the-trenches commitment, you have found him in Andy Stillman.

Morgan McLintic

CEO, Firebrand
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